PROPHON received the prestigious “Best Partnership of 2024” award from the Bulgarian Hotel and Restaurant Association (BHRA) during the traditional Annual Awards Ceremony for professional achievements in hospitality, restaurant management, and tourism. The ceremony took place on November 26, 2024, at the Grand Hotel Millennium Sofia in the capital.

The event, held for the 29th time since its inception in 1996, saw BHRA honor the best in tourism, distributing over 30 awards to various institutions, organizations, and businesses.

The award for PROPHON was presented by Atanas Dimitrov and Branimir Milanov, Deputy Chairmen of BHRA’s Management Board. The accolade was accepted by Vladimir Vladimirov, CEO of PROPHON, who expressed heartfelt gratitude to the association's leadership for the recognition of their achievements.

The "Best Partnership of 2024" award further highlights the strong, longstanding collaboration between PROPHON and BHRA.

The official ceremony was attended by prominent tourism managers and business owners, BHRA members from across the country, representatives of government agencies, NGOs in the tourism sector, media representatives, and others.