Did you know that…
The tingling on the skin we get while listening to pleasurable music is caused by the dopamine released by the brain, oftentimes in the most intense and powerful part of the piece. Dopamine is one of the ‘hormones of happiness’, and its release is in direct correlation with motivation and pleasure; it boosts attention and can even make us more confident.
The Ministry of Culture also helps owners of businesses where music sounds - see the Ministry's brief information material here.